About Passion Ag

Passion Ag is a family-owned group of companies making a big impact on global agriculture.

We provide high-performance solutions for sustainable farming and industry, from innovative silage protection to advanced crop nutrition. Our relentless determination to improve sustainable productivity and efficiency drives everything we do​.

Today, we remain passionately committed to our customers’ success, combining the agility of a small team with the reach and vision of a globally competitive organisation.

Passion Ag competes with the biggest players through innovation, quality, and an unwavering commitment to those who rely on us.

We are proud of the journey that brought us from a local startup to a trusted partner on farms around the world. And we’re even more excited about the future. 

As agriculture and industry evolves to meet new challenges, Passion Ag will continue to evolve with it – always learning, always innovating, and always driven by the same simple truth: satisfying customers is our passion.

 

Our Story & Global Reach

Passion Ag was founded in 2016 in the UK by a tight-knit team of seasoned agricultural experts with over 30 years of hands-on industry experience. Our team's expertise dates back to pioneering the use of oxygen-barrier film technology for silage in the early 2000s—a breakthrough innovation that continues to significantly reduce spoilage in stored forage. Passion Ag’s founding team also led the industry as the first to implement advanced 9-layer co-extrusion techniques for silage covers, producing films with unmatched oxygen blockage and superior strength.

Entering the market with a bold mission to help farmers preserve more and waste less, Passion Ag quickly established itself as a leader, demonstrating that a small company from Kent, England could set new global standards in agricultural technology.

From our initial base  we’ve expanded our presence worldwide and have opened offices in Europe, North America and South America. We work with a network of specialist partner companies, blending diverse expertise into a unique manufacturing and marketing organisation​. This collaborative structure gives us a 360º perspective and the ability to adapt innovations to local market needs​. In just a few years, Passion Ag's products have reached farms across the globe.

We support customers in multiple languages and have distribution channels spanning several continents – a global footprint that far exceeds our modest size. By staying close to our customers and listening to their needs, we’ve built strong international relationships while retaining the personalised service of a family business.

 

Innovative Solutions in Sustainable Agricultural and Industry

Passion Ag has evolved into a multi-faceted provider of agricultural and industrial innovations. We continually invest in research and field testing to develop practical solutions that address real-world farming challenges.

Our product portfolio revolves around three core areas: silage preservation, crop and animal nutrition, and industrial inputs. Each area is backed by rigorous science, extensive on-farm trials, and a commitment to quality.

 

Silage Preservation Technology

High-performance silage covers like Passion Ag’s oxygen-barrier film virtually eliminate oxygen ingress, protecting the quality and value of stored forage. We are globally recognised innovators in silage protection – our team introduced the original high-performance oxygen barrier film that revolutionised how farmers store silage​. These multi-layer films cling tightly to the silage surface and seal out air, preventing the typical top-layer spoilage that plagues bunkers and clamps. In fact, trials in several countries confirm that using an oxygen barrier cover can cut silage surface losses by roughly 50%​, preserving more feed for your herd instead of letting it rot. Our latest silage films offer unparalleled strength and the best oxygen protection on the market, yet are thin and easy to apply. They are so robust that farmers can walk on them during installation without damage​– a testament to their durability and quality.

To complement the film, Passion Ag provides a complete silage covering system. We offer protective top covers (both woven and non-woven) that shield the oxygen barrier film from UV rays, weather, and physical damage. These heavy-duty covers are designed for the rigors of farm use, with strong anti-UV materials and tear resistance for multi-year durability​.

Along with them, we supply silage accessories – such as gravel bags, adhesive tapes, and fabric hooks – that ensure an airtight seal along edges and between sheets.

By using our integrated silage cover solutions, farmers can dramatically reduce waste, maintain optimal fermentation, and improve the feed value of their silage. Healthier, well-preserved silage means better feed intake, higher milk production, and improved livestock performance on the farm. It also boosts profitability by saving on feed costs (less spoilage to discard) and supports sustainability by cutting down nutrient losses and greenhouse gas emissions from spoiled forage​.

 

Crop & Animal Nutrition Solutions

Just as we protect what’s harvested, Passion Ag also helps growers and producers nourish their crops and livestock for maximum productivity.

Soil nutrition is a cornerstone of our product line. We specialise in sulphur-based crop nutrients and fertilisers, along with complementary micronutrients and biostimulants to promote robust plant growth.

Sulphur is an essential element for plant health and yield, yet intensive farming and cleaner air have left many soils deficient in it​. Our range of agricultural sulphur products – available as slow-release pastilles, high-purity powders, liquid suspensions, and enriched granular blends – addresses this need effectively. Applying sulphur with the right formulation can improve a crop’s nitrogen-use efficiency, meaning farmers get more yield from every unit of fertiliser​. It also enhances protein formation, oil content in oilseeds, and general crop quality, all while reducing reliance on other inputs like excessive nitrogen or pesticides​​.

By boosting nutrient uptake and stress tolerance in crops, Passion Ag’s solutions help farmers achieve higher yields and better quality produce with greater cost-effectiveness.

In the realm of animal nutrition, we supply feed-grade sulphur and mineral supplements that improve livestock health and performance. Ruminant animals such as cattle and sheep require adequate sulphur to synthesise essential amino acids (like cysteine and methionine) for growth, wool production, and milk output​. Our feed additives ensure these nutritional needs are met, leading to tangible benefits on farms – from improved feed efficiency and digestion to enhanced weight gains and milk yields​.

Healthier, well-nourished animals also mean better product quality (for example, higher protein milk or stronger wool) and fewer health issues. All our feed and fertiliser products are developed with an emphasis on safety, efficacy, and ease of use. They are extensively tested and validated by research institutions and in on-farm trials, so customers can have peace of mind knowing the products perform as promised​.

Whether it’s a high-efficiency starter fertiliser to give young crops a strong beginning, a slow-release sulphur granule that feeds plants over time, or a mineral additive to fortify dairy rations, Passion Ag delivers proven nutrition solutions that drive results in the field and the barn.

 

Industrial Inputs and Beyond

While agriculture is our passion, we also apply our expertise to select industrial markets. Passion Ag is a trusted supplier of high-grade sulphur for various industrial applications, extending the reach of our product quality into manufacturing sectors. Industries such as rubber processing, tire production, petroleum refining, chemicals, and even water treatment rely on sulphur as a critical input​.

We provide these customers with consistent, high-purity sulphur in forms like pastilles, rolls, flakes, and powders, meeting stringent industry standards (e.g. for purity and particle size). By serving industrial clients alongside farmers, we ensure that every customer – from the factory to the field – benefits from our commitment to reliability and innovation.

Our industrial partners find that Passion Ag’s inputs help improve their process efficiency, product quality, and environmental compliance. For example, using ultra-pure sulphur can enhance the quality of specialty chemicals or rubber compounds, while also burning cleaner with fewer impurities. In all cases, we back our products with flexible service (customisable packaging, logistics solutions) and technical support, so businesses can use them with confidence.

This broader scope makes Passion Ag a versatile, globally aware company that maximises value across the supply chain while staying true to our agricultural roots.

 

Our Team & Values

Passion Ag’s greatest strength is our people. We’re proud to have a small, close-knit team of professionals who are not only technically knowledgeable but also deeply passionate about agriculture and industry. Every member of our front-line team has grown up in farming or spent their career in the agricultural sector​. This means we share a genuine understanding of the challenges farmers face, and we speak the same language as our customers.

When you work with Passion Ag, you get more than a supplier; you get a dedicated team of advisors and allies. We offer expert technical support on silage management, livestock and crop nutrition, and product selection, tailored to each client’s local conditions. We’re also here to share practical tips, research findings, and lessons learned over decades in agriculture. By building genuine relationships and sharing our passion, we help our clients achieve their goals and often exceed their expectations.

Our collective experience spans the full range of livestock and crop production systems worldwide​– from dairy and beef operations, to arable and horticultural crops, to industrial agri-processing. This broad perspective helps us provide well-rounded advice and support to clients, whether you’re managing a small family farm or a large commercial enterprise.

We foster a culture that values helpfulness, expertise, and integrity in everything we do. Our team is trained to listen first and foremost, then to solve problems proactively. We take pride in being responsive and reliable – when a customer has a question or an issue, we “get it done” by following through on our promises​.

We also believe in continuous learning and innovation. Agriculture never stands still, and neither do we: our people are always seeking out new knowledge, researching the latest scientific findings, and embracing better ways to do things​. This mindset keeps Passion Ag at the cutting edge of product development and ensures that our recommendations are based on up-to-date, proven information.

Internally, we emphasise teamwork and respect for every voice – each person’s input is valued, and we know that the best solutions often come from collaboration. By nurturing a supportive, enthusiastic work environment, we empower our team to go the extra mile for our customers.

Ultimately, our employees don’t just work at Passion Ag – they live and breathe farming, just like our clients. It’s common to find us out in the field or on-site, getting our boots dirty alongside farmers as we test a new cover or evaluate crop conditions. This hands-on approach reflects who we are: partners in our customers’ success.

 

Quality, Sustainability & Customer Success

Passion Ag exists to help farmers and industries thrive economically while maintaining the highest standards of quality and environmental stewardship. Every solution we provide is designed with careful consideration of its performance, durability, efficiency, and impact on the planet. Here are some of the key benefits our products and approach offer:

  • Cost-Effectiveness: Our technologies are developed to save our customers money. For instance, by preventing spoilage, Passion Ag’s silage covers can save a farm thousands of dollars in feed – studies show oxygen-barrier films reduce dry matter losses in the silo by nearly half​, meaning more usable forage and less waste. 
    Likewise, our sulphur fertilisers improve nutrient uptake, so farmers can achieve the same or better yields with less overall fertiliser input​. These efficiencies translate into lower operating costs and higher returns on investment over time.
  • High Performance: We hold our products to rigorous performance standards. They are proven in laboratory research and, more importantly, in real-world field trials​. 
    From silage films that virtually eliminate oxygen ingress to fertilisers that significantly boost crop output, Passion Ag delivers solutions that work as advertised. Our customers frequently report improved outcomes such as higher milk production, increased crop yields, and enhanced product quality after switching to Passion Ag offerings. 
    By leveraging cutting-edge science (like multi-layer polymer engineering or soil nutrient chemistry), we ensure you get industry-leading results in practice
  • Durability & Reliability: Built to perform under tough conditions, Passion Ag products won’t let you down when it matters most. 
    Our silage protection materials, for example, are engineered with robust, multi-layer construction – they resist punctures, UV degradation, and rough handling, so you can trust them through the entire season. In fact, our premium silage covers are strong enough to walk on without tearing​, a testament to their toughness. This durability not only gives peace of mind, it also adds value: many of our heavy-duty protective covers can be reused for multiple years, and all are designed to maintain their performance over time. 
    Our nutrient products are similarly reliable; each batch is quality-controlled for purity and consistency, ensuring that farmers get predictable, uniform results in the field. 
    When you choose Passion Ag, you choose products that are tried, tested, and built to last.
  • Sustainability: Environmental responsibility is a core focus for us. We strive to help farms be more sustainable and efficient in their resource use. 
    By preserving more silage and reducing spoilage, our covers help cut down on methane and CO₂ emissions that would result from rotting feed​. They also mean fewer acres of crops need to be grown to meet the same feed requirement, indirectly easing pressure on land and resources.
    On the crop side, our sulphur fertilisers enhance nitrogen efficiency, which can reduce the need for excessive nitrogen application and minimise nutrient runoff into waterways.  Healthier crops with balanced nutrition often require less chemical intervention (like pesticides), promoting more organic and regenerative farming practices.
    Additionally, many of our products are designed to reduce waste: for example, precise nutrient formulations that leave minimal residues, or durable covers that don’t need frequent replacement. We are continually looking for ways to improve the eco-friendliness of our range – whether through biodegradable materials, improved recyclability, or simply enabling our customers to farm in a more climate-smart way. Our vision of success is one where both our clients and the environment prosper together.
  • Efficiency & Convenience: Time and labour are as precious as yield on a modern farm. Passion Ag solutions aim to streamline farming operations and make life easier for our customers. 
    Our silage covering system is a great example: by providing complete kits (film, covers, bags, tape) that are optimally designed to work together, we simplify the silo covering process and help you achieve a perfect seal with less effort. The strength and cling of our films mean fewer hands are needed to secure them and fewer problems (like holes or billowing plastic) during storage. Many farmers find they can feed out more efficiently too, since there’s little surface waste to remove each day and silage faces are more stable. 
    On the crop side, our slow-release and easy-to-apply nutrient products reduce the number of fertiliser applications needed and ensure plants get nutrients when they need them, with minimal loss. This boosts the efficiency of fertilisation and can save time on the tractor. 
    We also offer convenient service – whether it’s flexible delivery options or expert technical support on call – so that working with Passion Ag is hassle-free. Our goal is to not only improve your outputs, but also to lighten your workload through smart, efficient solutions.

Through all these benefits, customer satisfaction remains our passion and priority. We measure our success by our clients’ success.

That ethos has guided us from day one and is reflected in everything we do – from the way we rigorously test our products, to how we train our staff to support farmers, to our willingness to go above and beyond to solve a problem.